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About the TennTimes Publisher

Jim Moore, founder and director of the non-profit Phoenix Foundation, has a long and illustrious career as a scientist, journalist, freelance writer, photographer, graphic artist, editor and publisher, as well as TV host/producer and political activist.

At the age of 16, he was an International Science Fair finalist with the creation and construction of Project OBSAT, a unique "spy satellite" that used a unique Extremely Low Frequency (ELF) technique to detect Soviet nuclear tests underwater, underground, in space or in the atmosphere.

He won numerous awards from the US Army, US Navy, US Air Force, NASA and the National Science Foundation for this breakthrough in defense technology.

At 19, he became the youngest department editor of a daily newspaper anywhere in North America when he launched his journalism career at the Pratt Daily Tribune in Pratt, KS. While there his stories and photos were carried across the nation by the Associated Press.

After leaving college early (University of Kansas School of [Aerospace] Engineering), he became involved in underground anti-Castro operations funded by the CIA.

In 1968, he became a footnote in history when he won a major U.S. Supreme Court case against the State of Illinois while he was chairman of Sen. Eugene McCarthy's presidential campaign.

In 1971, he launched a small-town Tennessee newspaper, The Fairview Flyer, and was later arrested and jailed three months for, in his words, "publishing a newspaper on Sunday" when local politicians and sheriff (later exposed for corruption) joined forces to shut him up. The arrest made national news.

In 1975, he was asked by the chairman of the House Select Committee on Assassinations, Rep. Henry Gonzalez (Dem-TX), to investigate connections between Watergate burglar E. Howart Hunt and the murder of President John F. Kennedy.

He later played major roles in a number of local and statewide political campaigns in Tennessee. In 1980, he was Davidson County (TN) co-chairman of the John Anderson independent presidential campaign.

The following year, shortly after creating the Phoenix Foundation,  he exposed Operation Rex, a long-standing program that constructed "detention camps" for the future incarceration of U.S. political dissidents.

That same year, in his newsletter, The Omega Report, he forecast the fall of the Berlin Wall and Soviet Union, using proprietary news analysis techniques.

He has won praise from "liberals" and "conservatives" of both the Democrat and Republican parties for his investigative journalism. He has also served as an "unofficial consultant" to many members of the US Senate, House and Executive Branch on issues involving advanced weapons technology and their effects on the environment and human health.

In 1991 he began producing and hosting The Omega Report, a weekly hour-long news documentary cablecast to more than 1.5 million homes in Tennessee, Kentucky and Philadelphia, PA.

It was on that show in 1993 that he predicted the Oklahoma City bombing a week before it happened.

Today he splits his time between his home in Nashville and the Foundation offices in Hickman County, where his ELF research is now focused on using electromagnetic energy for healing purposes - in sound, music, light and other related methods.

He has been an award-winning investigative reporter (TN Press Association) and web designer and now devotes his time to writing, web design and caring for his wife, a retired chiropractor, on a full-time basis, working from home.

How Effective is Banner Advertising?

By all the rules and advice of advertising, this is something I should NOT tell you ... but ...

... like probably most of you, I have a very small advertising budget - and cannot afford serious mistakes.

The fact is: if you do a bulk mail marketing and it is well-written and attractively produced, you can expect anywhere from 3-5% return.

That means 3-5 out of 100 people who get that bulk mail will open it and respond.

The sorry truth is, the figure for Internet banner advertising is much smaller - more like .02%.

That means if 10,000 people see the ad, you can only expect 2 to respond. Bulk mail can be 100+ times more effective - BUT it's also a lot more expensive up front (graphic design, printing, postage, etc., etc.)

I don't guess that's any way to sell advertising, is it? But at least I hope you appreciate the honesty. Unless you advertise on a really busy site, you may be wasting your money.

TennTimes is not in the top 100,000 websites and while we would appreciate your display advertising, I would only do it if you support what this site is trying to do - AND if you keep your ad budget low!

By the way, I DO think our text ads are a good bargain!

A Better Way?

Linkmarket.net is one of many "link exchange" sites on the Internet. It lets web owners "trade" links. We're giving it a test run to see if it works for us.

If you'd like to exchange links with us at no $$ cost, look us up at Directory> News> Extended Coverage or just type "TennTimes" into the search box at this link.

This service is still small and doesn't offer as many potential partners or variety as we'd like, but hey, who knows how much they'll grow if we all pitch in and help each other help ourselves?

Signup is free!

Link Exchange
"You scratch my back, I'll scratch yours."

#1 Free Link Exchange Directory On The Web - Link Market
Have you ever tried to exchange links, swap links, or trade links? Was it hard? Use link market instead; - it is easy to use, free and very smart. It will save you hours of work.
(Publisher's claim)


Things You Should Know Before
Advertising on Any Website!

What can you believe?

Website owners, more and more, are engaging in fraud and deception to convince you their website is the best place for you to throw away your money. I have run this site for over ten years and have never before solicited advertising. For one, most of my income came from other avenues - such as a full-time job or designing websites for others. For anyone who knows how to dig deep into the bowels of the Internet, it's relatively easy to find out who's lying and who isn't. But do you know how to ferret out that info?

EXAMPLE:

Here's a site I just ran across by accident - artcyclopedia.com. They claim to have come up with a new form of advertising that gets "an average 20.4% clickthrough rate." That in itself is a bit hard to believe, but when you check their traffic claims (173,000 unique visitors a month in the U.S. alone), you find the source they give does not even exist. Go ahead - click the link below to PCDataOnline. There is no such animal.

  • The Artcyclopedia first went online in February, 1999.
  • Over 1,000,000 people have used the Artcyclopedia to search for works by or information about their favorite artists.
  • Site traffic has been increasing steadily, and is currently running at approximately 8,000 visitors each day.
  • Traffic from the U.S. only has been independently measured at 173,000 unique visitors per month (May 2000) by PCData Online. ("Unique" in this context means any given individual is only counted once in a month.)

Their claims may be true - but they become suspect when they use fictional sources to back them up.

Here you will find independent tools that will tell you the truth about any website's traffic, popularity, and Google page rank. (We have a verified page rank of 3). I have no intention of trying to deceive you, because I have faith in this site and was recently amazed to discover that the domain name alone has been independently appraised at over $38,000! That means that, in the expert opinion of the appraisers, this site is one of the more valuable pieces of "virtual real estate." Most ring at under $5,000.

Over the past year, because my wife had two strokes and crippling rheumatoid arthritis, and we faced growing legal and financial problems related to that, I have worked from home so I can be with her as a 24/7 caregiver. (She is one amazing woman and worth every bit of it!) During that time of transition, I must admit I had to somewhat neglect this site, but am now re-focusing my efforts to make it live up to its full potential. This hopefully benefits not only me, but you as well.

I would be less than honest with you if I didn't point out the truth about banner ad effectiveness! Read that article and continue to the bottom of that column for a no-cost alternative!

With no further ado, here are the tools you can use to evaluate this (or any other) website. These will open in a new window. (Descriptions courtesy of seolog.com.)

Domain Age Check

Use this tool to find the age of a domain. The age of a website is one of the major factors used to rank a website. Age can also increase the amount of money that can be made from advertising on the site, or sale of the website.

Results for tenntimes.org :
   Domain Created on: January 14, 2002
   Domain age (approximately): 5 Years, 6 Months, 22 days (as of Aug. 8, 2007).

Fake PageRank Detection SEO tool

Domain Names are big business these days, and Pagerank fraud is becoming a serious problem. When someone is offering a domain name for sale, they can artificially inflate the domain's PR. It is achieved when offending domains use a 301 or 302 redirects that point their sites to sites with a high Pagerank. This is a well known trick in the SEO (Search Engine Optimization) world, but people who aren't familiar with SEO are most likely to fall for this.

Pagerank is a value from 0 to 10 that is derived from the amount of sites that link to, or cite another website. When a website links to another, they are in effect casting a kind of vote for that website. The higher the PageRank of the site casting the vote, the more powerful that vote is. The algorithm that calculates Pagerank takes into account the pagerank of all pages linking in, external and external, the ammont of outgoing links on pages, and many other factors.

PR - BL update Calendar for SEO

This tool shows how often Google updates its Pageranks - not very often as you'll see.

Lots of SEO's (Search Engine Optimizers) have sworn off checking Pagerank and waiting around for updates, but I think we all know that these updates are still very interesting, and the numbers are still a very important part of SEO. They can give us a peek at what kind of progress we are making with our SEO campaigns in Google, THE most important Search Engine for SEO, since a high ranking in Google is much more valuable than all of the other search engines combined.

So I decided to keep track of the various Google updates. Its handy to know when big changes happen with the Google index. Usually Google updates somthing at least once a month. This calendar style chart will be updated for each time Google Updated this year. We will have an ongoing record of updates.

BackLinks Analyzer tool

Using a regular backlink check (link:domain.com) is a useful tool to find what sites are linking to you, but there are many other Important factors that go into the pagerank formula.

There are currently 82 unique domains around the world (with 169 total results) linking to our site, as of August 8, 2007. Countries include Canada, the United Kingdom, Russia, the Netherlands, Italy, India, Zambia, and a few others we haven't figured out yet. Our deep link percentage is 52%. See the tool to discover what these terms mean.

Link Value Check Tool

Use this tool to find out how much you can charge for a single link on your site. These are the results for three of our sites:


Link Popularity Tool - Link Analysis

Link Popularity is the number of hyperlinks pointed to your website. This tool will tell you how many other sites indexed by each major search engine have links pointing to your site. If you have more inbound links to your site that don't show up, its probably because those sites linking to you are not indexed by the search engine yet.

This tool checks link popularity in Google, Yahoo, Yahoo, and MSN.

Indexed pages tool

Use this indexed pages tool, also called search engine saturation (Search engine saturation: The number of web pages from your website that a search engine has indexed, or added to its results pages.) website have been indexed by Google, Yahoo, MSN and more.

This is useful because the more indexed pages listed. the better the chances that visitors to this site will see your own ad, depending on whether the page your ad is on is among those indexed.

Both Yahoo and Google seem very, very slow in indexing pages (it takes up to six months) so this chart from MSN's search engine shows a more timely trend than either Yahoo or Google would.

These are the results for TennTimes:

Alexa information on TennTimes the News

Because we are not ranked in the top 100,000 of all the world's websites, Alexa has only some basic information on the site and its ownership and contact information ... but we plan to keep growing, so stay tuned!

Other important factors

Now that you've been bombarded with what might seem like meaningless numbers, it's time to add a dose of reality. It would seem from this that it's impossible to get any effective results from smaller websites. Is the only choice the big, exorbitant giants like Yahoo, AOL, etc.?

One very important factor is site loyalty (how often visitors come back) and something called site stickiness - how long visitors remain on a page. At the moment I don't have access to how to obtain independent figures for that other than from a website's private logs and statistics, but as soon as I can I will share that with you.

REMEMBER: A smaller niche site that caters to a tightly-focused market may match your needs far better than a big Monster Site with tons of traffic ... because if you match your ads to sites that cater to your own market, you are reaching more readers who are truly interested in your subject matter!


Text Advertising

What is it?

Text ads are small, inconspicuous ads that appear within the body of a page. But don't let the word "inconspicuous" fool you! Market research has shown that today's Internet users have subconsciously learned to block those often-annoying banner ads. Text ads, on the other hand, are read more often because they appear within a story.

Cost?

Independent research has shown that text ads on this particular website are easily worth $5-10 per week. The research tool above shows this is an accurate and reasonable price just for a link, but we'd like to give you more!

We've chosen to start out right on the low end - at $5.00 per month (you read that right - month, not week!) for a text ad with clickable link, up to 25 words. (3 month minimum placement, payment in advance).

Why? I, for one, don't want the Internet to be the playground of only the rich and crafty ... so let's level the playing field!

But do it now ...because this price might not last long!


Display Advertising

What is it?

Display advertising is what we generally know as "banner" advertising - but your smaller banners can be placed virtually anywhere, even appearing nestled into the main text of certain pages. (We are not able to place them into the text of newsfeeds - just stories that originate from our own site).

Cost?

Costs depend on where the ad appears and how big it is, as well as how long you want it to appear. We are still in the process of trying to price the many different standard sizes that are available. To see those ad sizes, go to Banner Ad Sizes. One of the most popular banner ad sizes is 768x60 pixels.

Many of our sections, eventually all of them, will have their own section "home page" - the main page for that section.


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